News about Betfair paying out on Scottish ānoā vote is all over the internet today. Did a bookmaker just decide on Scottish independence referendum 48 hours earlier? No silly, itās the betting market that is deciding and we can all see that at the Scottish referendum oddsā charts!
Obviously this is a strong move by the betting exchange, most probably done for advertising. Paying out on a hot political topic can easily propel your business to headlines as demonstrated here by the fine example of Betfair. Kudos to the marketing team! Iām assuming they would have spent a hefty amount of British pounds for the same publicity and exposure.
Now, given the Scottish referendumās popularity, it was inevitable for many readers to restrain from commenting on the story. Even journalists, totally ignorant of the gambling mechanisms and betting marketsā efficiency and inefficiency, didnāt just report on the story but shared their own views. And most of them are false Iām afraid.
Unsurprisingly, most are comparing recent pollsā results with Betfairās decision. How on earth can a betting operator decide on the winner so soon, while polls speak of a close battle between āyesā and ānoā? First, itās for advertising as I mentioned. And second, itās bettorsā money that is deciding. 9 million pounds of them!
Here are the betting oddsā charts of āyesā and ānoā vote on the independence referendum in Scotland.

See? People have been betting on the referendumās result for quite some time. As interest is picking up, betting volume is steadily increasing as indicated by the grey area at the chartsā bottom. In simple words, more people are betting on the outcome, submitting even bigger bets.
Did you notice the Ā£75,000 bet on ānoā vote?
Yet, Scottish referendum odds are little affected the past few days. Even the polls release didnāt affect the odds, which are currently at 1.27 and 4.50. Didnāt all those bettors hear of the poll results?
Of course they have. Some were influenced by them, some were not. The betting market though is keeping a balance between them, like free market keeping a balance between supply and demand. And when it comes to marketās efficiency, I strongly believe money is a decisive factor.
Answering to a poll costs nothing. But putting their money where their mouth is, makes a stronger point.
Betfair themselves talked about the confidence that political betting markets inspire. They even brought up the 2012 US elections as an example. Funny, I wrote about them 2 years ago as well. And even then, polls again contradicted the bettorsā judgment.
Guess what: Betfair US election markets were correct again! Hereās how I myself didnāt believe US polls and explained why Obama was still a big favorite to win the US Presidential election, despite Romneyās lead in polls.
Is the ānoā vote decided? Well, no. But itās not because we are still 2 days before the referendum. Itās because the ānoā vote is currently trading at 1.27 odds. And until it drops down to 1.01, thereās a small chance the āyesā vote to come out in front. However, as long as the Scottish referendum odds do not reverse their trend and the ānoā vote does not trade above 1.50, Betfair bought themselves free publicity by paying out a little earlier.
Image by Kyoshi Masamune