My Problem-Solving Reality as a Solo Entrepreneur

Do you know those entrepreneurs who sent rockets in space, built billion-dollar startups from scratch and created thousands of jobs? Well, I am not one of them.

I am a company of one, with no employees and no fancy headquarters. I work from home and run a web publishing business. Simple as that.

Does that make me an entrepreneur? Maybe a solo entrepreneur? A solopreneur? You decide. I never liked putting labels on people. I only cared for results. And I have been making my living without having a boss since I dropped out of university.

Entrepreneurship is living a few years of your life like most people won't, so you can spend the rest of your life like most people can't.

I first considered calling myself an entrepreneur when I incorporated my web business into the United States of America. Everything I create online is the property of my US company for legal and tax reasons.

I find managing a company exciting. From taking care of its financials and running it properly, to sending invoices with my logo and introducing myself as a founder! And as a founder and CEO of an LLC company based in the USA, I'm here to share what I once wished I knew.

Besides, learning never stops. Especially when life humbles you.

Bootstrap financing in solo entrepreneurship

If an entrepreneur says they are using “bootstrap financing,” what are they referring to?

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Bootstrap financing is when you start and grow your business using your own money, instead of relying on outside investors or loans.

It means funding your business from personal savings, income generated by the business, or small, self-managed loans. Many entrepreneurs prefer this approach because it allows them to maintain full control over their business and avoid giving away equity to investors.

I am one of those entrepreneurs who bootstrapped their business.

However, bootstrap financing comes with significant risks, and I’m currently feeling the pressure firsthand.

One of my biggest websites took a major hit when Google’s latest updates rolled out, causing a sharp drop in traffic and, consequently, a big decline in revenue. Since my business is largely self-funded, the drop in income has left me scrambling to cover costs. With no external funding to fall back on, time is running out to recover the site’s performance and secure my business’s future.

The risk of bootstrap financing is that when unexpected challenges hit, like these Google updates, you may not have the financial cushion to ride it out. You’re essentially burning through your own resources, and if revenue doesn’t bounce back quickly enough, you can run out of funds.

That’s the situation I’m facing now—trying to keep everything afloat while adjusting SEO strategies and exploring new revenue streams to save my web publishing business before it’s too late.

Working From Home

I am a work-from-home dad and a web entrepreneur. I have turned some hobbies of mine into a "day job," although I have no boss, no work schedule, no shifts, and no daily commute. Working from home has allowed me to feel free during my entire life.

While I've made my living as a gambler in the past, nowadays, I'm wearing my web publisher hat.

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Check out what I recently wrote about entrepreneurship here.

ENTREPRENEURSHIP TOOLS AND RESOURCES

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